Binggrae's energy drink brand SuperBoost has officially partnered with premier esports team Dplus KIA, marking a significant expansion into the competitive gaming market targeting MZ generation consumers.
Discover how KT Wiz's star closer Park Young-hyun transformed from a young dreamer watching Oh Seung-hwan to Korea's national team closer, sharing his three essential mental strategies for handling pressure and building resilience in professional baseball.
Discover how Jeonbuk Hyundai's innovative N team operates independently from the main squad, featuring legendary player Choi Cheol-soon mentoring young talents in K3 League while maintaining the club's commitment to proper youth development.
Despite suffering three defeats in the 2025 FIFA Club World Cup group stage, Ulsan HD secured $9.6 million in prize money—26 times their K League championship bonus—transforming the club's financial landscape and investment capabilities.
Korean swimming aces Hwang Sun-woo and Kim Woo-min are back to challenge the world's best at the 2025 World Aquatics Championships in Singapore, aiming to prove their true competitive strength against full international participation.
AS Roma joins the growing list of European clubs pursuing Lee Kang-in as PSG considers selling the Korean midfielder for €30 million amid his reduced playing time under Luis Enrique.
Real Madrid is reportedly considering selling Brazilian superstar Vinicius Jr after contract negotiations stalled over his €30 million annual salary demands, with Saudi clubs preparing record-breaking bids.
Kenyan marathon champion Ruth Chepngetich, who broke the women's marathon world record in 2:09:56, has been provisionally suspended after testing positive for the banned diuretic HCTZ at levels 190 times the permitted limit.
Korean coach Seo Jeong-won's explosive press conference reveals deep conflicts with Chengdu Rongcheng management, exposing power struggles that threaten the team's success despite their historic rise from second division to Asian Champions League contenders.
